outdoor photo of Ali with her child

Meet your coach

Ali Cammelletti

I am a certified Leadership and Sales coach with over 30 years of experience within the Hospitality & Tourism Industry. Prior to becoming a full-time coach, I served in capacities in the field, from a front-line restaurant and lodging employee to managing restaurants in San Francisco as well as building and owning a successful event planning business and now a business consultant.

My goal is to understand your unique needs and develop a strategy that aligns with your goals and helps you achieve your mission.

With 3 decades of experience, I bring speciality in coaching business leaders, startups, and teams like yours to create a culture of relationship-building sales, hone leadership skills, and empower the next generation of leaders to maximize professional and personal outcomes.

Blending humor, empathy, positivity, and accountability, I help leaders initiate change, move forward with clarity, challenge internal narratives, and embrace self-compassion.

In my spare time, I enjoy spending time with my little girl, Chela, running, cross-country skiing, hiking, golfing, and camping.



* A.S. Hotel, Motel, and Restaurant Management – Central Oregon CC

* B.A. Hotel & Restaurant Management – Northern Arizona University

* Restaurant Management Specialization – Ecole Hoteliere Les Roches

* Restaurant Service, Wine and Hospitality – Sterling School of Hospitality



* Certified DISC © Workshop Facilitator

* TIGERS © Leadership Coach & Consultant

* Certified Velvet Machete Leadership Coach


Creation of Spark your Mindset

I have been independently consulting with businesses on relationship-building customer service including phone skills, front-line customer service, sales, and leadership techniques for over 20 years. Previously, I was a business consultant for a hospitality software company that assisted the lodging industry on how to drive revenue through elevating sales techniques. Introducing me to the Vacation Rental Industry as a vendor instead of a consumer.

After years of experience, I understood how frustrating it can be to keep up to date with the ever-changing business environment and can relate to your challenges when it comes to marketing, business management, communication, and leadership, and marketing. In 2013, I launched Spark Your Mindset LLC (previously Cammelletti Consulting), focusing on the hospitality industry specifically. 

Other Fun Things I Do

Podcast Host

My podcast Snack Leadership features everything leadership in bite-size pieces so you can be quickly inspired to spark your mindset with new creative ideas on how to grow your leadership skills.


Writing Articles

I write articles for VRMIntel Magazine, specializing in helping companies with customer service and sales coaching for their teams as well as coaching managers on growing their internal relationship-building customer service and leadership skills.

Keynote Speaking

Currently, I am a member of the Vacation Rental Management Association (VRMA) as well as Northwest Vacation Rental Professionals, where I speak at conferences throughout the year.


“The only way to do great work is to LOVE the work you do.”

— Steve Jobs